rabbit.reviews

Purina Pro Plan vs The Farmer's Dog

Side-by-side comparison based on expert reviews and community consensus.

Purina Pro Plan
Best Overall
The Farmer's Dog
Best Fresh Food Delivery
Price
$55-$90
$3-$15/day
Summary
The most consistently recommended dog food across Reddit communities and vet guidelines. Backed by board-certified veterinary nutritionists, AAFCO-tested, and WSAVA-compliant — the trifecta that matters most.
Fresh, human-grade dog food portioned to your dog's specific size, age, and weight — delivered to your door. CNET's top pick for delivery services and beloved by owners who want to skip kibble entirely.
Pros
  • Employs board-certified veterinary nutritionists
  • Meets WSAVA and AAFCO guidelines — peer-reviewed safety standards
  • Widely available and trusted across multiple Reddit communities
  • Multiple formulas for joint health, age, and breed size
  • Restaurant-quality ingredients with no fillers or preservatives
  • Perfectly portioned meals tailored to your dog's profile
  • 50% off first order makes it easy to trial
  • CNET's top-rated dog food delivery service
Cons
  • Not a 'boutique' or grain-free option for owners who prefer that
  • Some dogs may not take to the taste
  • Mid-range price point — not the cheapest option available
  • Significantly more expensive than kibble long-term
  • Requires freezer storage and advance planning
  • Subscription model — cancellation process can be cumbersome
Our take
If you ask any vet or any serious dog forum, Purina Pro Plan comes up first. It's not glamorous, but it's the most research-backed kibble you can buy without a prescription.
If you have the budget and want to stop worrying about ingredient quality, The Farmer's Dog is the easiest upgrade you can make. Real food, no guesswork, and dogs go absolutely crazy for it.
Buy
The verdict

Get the Purina Pro Plan if you want overall performance. Get the The Farmer's Dog if you value fresh food delivery more. Both are excellent choices in dog food.