Moz Pro's Domain Authority metric is the industry standard used by every other SEO tool, and its end-to-end suite covers crawling, keyword management, and local rank tracking in one place. It's the benchmark all other tools are measured against.
Moz Pro is the tool that invented the metrics everyone else copies — if you want the most complete local SEO suite with the most respected scoring system, this is it, though the UX takes some getting used to.
“Moz Pro has the most complete tool set we reviewed as part of this roundup and its metrics have become an industry standard even among marketers that use other tools. Overall, an easy pick for Editors' Choice.”
PCMag · read full review →
“Its metrics are so respected they've become an industry standard for many marketers even those using other tools.”
PCMag · read full review →
“While it lacks the keyword management and SEO reporting features of Editors' Choice Moz Pro... Ahrefs does plenty beyond its signature crawling capabilities to warrant consideration.”
PCMag (Ahrefs review) · read full review →
